Display Solutions: Putting the ‘smart’ in Smart Cities

With new cities being developed and existing cities modernizing their infrastructure across the world, Smart Cities are arising as the cities of the future. These are the cities that besides providing the basic amenities, digitally connect citizens by providing them relevant information, facilities like public Wi-Fi, advertising and even necessitate effective surveillance systems. This better-connected world is achieved with the help of new-age technology, an important part of which is played by public information displays or digital signage, or more specifically, LED video walls.

Public Information Displays (PID) are already revolutionizing digital communications in the major cities of the world by serving as an on-the-go resource for people to access information. What sets public information displays or LED displays apart from the regular sign boards is that it offers cities and even businesses, an opportunity to present more than one message through a single space/sign. 

A single digital sign brings a greater level of versatility and flexibility and offers a deeper way to communicate.

As digital displays make use of visually appealing, attention-grabbing LED displays that grabs eyeballs, these PIDs are becoming vital to advertising industry at transport junctions and places that draw large crowds.

Digital Displays play a significant role in the implementation of command and control centre of a smart city. DLP-LED video walls help monitor various systems that need 24x7 surveillance in any city, such as transportation systems, traffic management, security, power & utilities, and more. By optimizing visualization of all kinds of data, video walls help operators get the most out of the available information.

Video wall solutions help bring clarity in display and monitoring systems and enable effective digital communications, thus contributing in the building of the smart cities of the future! 

LED Video walls: The Nerves of Transportation Industry

Globalization has brought the world together and has tremendously changed the face of travelling. The burgeoning of the transportation industry has specially been overwhelming in a country like India, thanks to its dense population. The number of commuters commuting through metros, railways, buses or airplanes is already very high and with time the number is only rising.

These days it is imperative to communicate information to passengers in real-time at all transport junctions in a quick and effective manner. And not just that, transport junctions make a great space for brands to advertise and generate revenues, as the footfall is extremely high. That’s where LED displays come in the picture, as the large displays are perfect to exhibit travel information, passenger alerts, branding content, and even serve as a mode of entertainment.

What makes LED video walls an integral part of transportation industry is that they display information in real-time with clarity that catches the attention of the masses. Additionally, these places of public transport have humongous advertising opportunities as they are crowded throughout the day. The sheer number of people passing and waiting serve as an opportunity to advertisers looking to grab audience attention. Ensuring a sharp image, content flexibility and superior long-term performance, LED Video Walls makes advertising more effective and captivating to audience.

From displaying arrival and departure times for passengers to making advertising easier, LED's play a vital role at airports, train stations, and other transport junctions around the world.