Thursday 23 May 2019

LED Video walls: The Nerves of Transportation Industry




Globalization has brought the world together and has tremendously changed the face of travelling. The burgeoning of the transportation industry has specially been overwhelming in a country like India, thanks to its dense population. The number of commuters commuting through metros, railways, buses or airplanes is already very high and with time the number is only rising.

These days it is imperative to communicate information to passengers in real-time at all transport junctions in a quick and effective manner. And not just that, transport junctions make a great space for brands to advertise and generate revenues, as the footfall is extremely high. That’s where LED displays come in the picture, as the large displays are perfect to exhibit travel information, passenger alerts, branding content, and even serve as a mode of entertainment.

What makes LED video walls an integral part of transportation industry is that they display information in real-time with clarity that catches the attention of the masses. Additionally, these places of public transport have humongous advertising opportunities as they are crowded throughout the day. The sheer number of people passing and waiting serve as an opportunity to advertisers looking to grab audience attention. Ensuring a sharp image, content flexibility and superior long-term performance, LED Video Walls makes advertising more effective and captivating to audience.

From displaying arrival and departure times for passengers to making advertising easier, LED's play a vital role at airports, train stations, and other transport junctions around the world.